Senior Consultant
Barbara Mai
Barbara Mai joined cruh21 in February 2023 and is responsible for communication and marketing. She works in both online marketing and social media management, as well as actively participates in in-person events and trade shows to enhance the external image and visibility of cruh21 GmbH. Since February 2023, Barbara Mai has also been serving as the project leader for marketing in the AquaConsult corporate network consortium. Additionally, starting in June 2023, she has taken on the role of a multiplier and serves as the point of contact for all information related to activities within the TransHyDE Project Helgoland.
Prior to joining cruh21, Barbara worked in various positions within the renewable energy industry in Hamburg for the past 10 years. She has over 15 years of experience in establishing business development structures, communication, and organizational frameworks for various international consulting firms and continues to be dedicated to business development and B2B marketing.
Main focus
- Interface Communication
- Communication Management
- Implementation of Customer Relationship Management
- Representation und Communication within events und trade shows

Qualification
2003 - 2007
Hospitality Management, B.A., International University of Applied Sciences Bad Honnef - Bonn
2001 – 2003
Business Administration, University of Paderborn
Additional Qualifications
2020
Life Coach, Dr. Bock Coaching Akademie, Berlin
2021
Coach in positive Psychology, IPHM, Wohlfühlkurse
2022
"Gruppen digital moderieren.", Coachingbande | ASCB GmbH
2023
Team Coach, Dr. Bock Coaching Akademie, Berlin
since 2022
Emotion Coach, Emotion Verlag
since 2021
Member of International Coaching Federation
since 2021
Member of DCV - Deutscher Coaching Verband
Career
since 2023
Senior Consultant, cruh21 GmbH
since 2020
Founder | Life & Team Coach (DBCA), Mainretreat Coaching
2020 – 2021
Sales Originator, Priogen Energy GmbH
2018 – 2020
Project Manager Interim, Renewable Energies Cluster Agency Hamburg
2015 – 2018
Senior Consultant Business Development, Carneades Project Services GmbH
2014 – 2015
Key Account Manager, Buckstay GmbH
2012 – 2014
Chief Operation Officer, Job Impulse México
2010 – 2012
Branch Manager Cologne Bonn, GVO Personal GmbH
2007 – 2010
Coordinator in the hotel industry, e.g. Hotel Pullman Cologne, Louis C. Jacob Hamburg
Relevant projects
since 06/2023
Project Manager TransHyde - Helgoland: Interface Communication & Multiplication
since 02/2023
Project Manager AquaConsult: Communication Management, Moderation & Stakeholdermanagement
2023-2024
Creation of a customer landscape & marketing strategy
Client: HyTrade
2020-2023
Project manager: Market entry, organizational development
Client: Start-up company in energy trading
2018
Project manager: Renewable Energy Clusteragency Hamburg
2015
Project manager: „Market entry Project Services“
Client: Carneades Project Services GmbH
2013
Project manager: „Market entry Querétaro, Méxiko“
Client: Job Impulse
2012
Project manager „Restructuring of Cologne branch“
Client: GVO Personal GmbH
2011
Project manager „New Bonn office opening“
Client: GVO Personal GmbH
Contact
Barbara Mai
cruh21 GmbH
Tel: +49 40 3346553-82
mai@cruh21.com